Ninety’s

insurance

innovation

toolkit

Over the past decade, whilst innovating alongside insurance companies across the globe, we’ve designed a set of our own unique insurance innovation tools.

We’d like to share these with you, for free, to help you on your own innovation journey.

Insurance Innovation Canvas

A tool that helps teams to describe and review new insurance ideas and propositions.

Value Proposition Canvas

A tool that helps teams to describe and review new insurance ideas and propositions.

Customer Persona Canvas

This helps with understanding user needs and motivations towards an insurance product.

Idea Prioritization Map

A tool for evaluating ideas based on customer value versus implementation effort.

Assumptions Map

This is a framework for identifying and assessing an idea's most critical assumptions.

Experiment Card

This tool aids a systematic approach to testing unvalidated ideas and mitigating launch risks.

Problem Solution Value Canvas

Enables teams to fully articulate three fundamental aspects of developing an idea.

Problem Canvas

This helps understand the wider context of the customer outside of just product interaction.

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